Oluwatobi Oyelami
@oluwatobioyelami997534
1 year ago
The digitalization of the present-day economy has made marketing take on a whole different strategy. Compared to the period when traditional mass communication media were used for advertising, this has been replaced with social media.
To captivate the attention of possible consumers, a brand needs to maintain a social
Media presence. This wouldn't be possible without the aid of well-tailored content modified for a target audience.
This content will serve as a form of magnet to captivate, educate and convince the audience to purchase a particular product.
Ultimately, content creation is not only meant for brand presence but to also build a consumer community.
#learning
#contentcreator